A new format for Punto Final Malbec, Bag in Box.


Bodega Renacer presents its new Bag In Box, ideal for drinking wine at family gatherings, with friends or by the glass. It is a new alternative that has made its way in the local wine industry in the last years. Punto Final Bag in Box contains 3 litres of Malbec 2019, equivalent to 4 bottles of wine, made with grapes from the Uco Valley and Luján de Cuyo. With the incorporation of this format, Bodega Renacer continues to complete its Punto Final varietal line. The Bag in Box is a cardboard box containing a plastic bag in which the wine is vacuum-packed. As the liquid is consumed, this bag shrinks without allowing air to enter, thus preventing oxidation and loss of properties. In this way, the wine lasts between 4 and 6 weeks in optimal conditions, another advantage is that it is an easy format to be transported and from a sustainable point of view, all the material is recyclable. Patricio Reich, CEO of the winery tells us about this launch; “Drinking wine on a daily basis has become more frequent, the pandemic and confinement deepened this habit, so we offer a format that adapts to the needs of consumers. Being at the forefront in an ever-changing context is always a motivation for us.”

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Brandsen 1863. Luján de Cuyo. Mendoza - Argentina