On November 21st, a new edition of Renacer Painted Edition was developed, where wine, art
and sustainability, three key pillars of the winery, were merged.
The seventh edition of Renacer Painted Edition was inspired by the green revolution that is
being experienced this 2020, where sustainability and the concept of reuse have taken strength
and prominence in society.
This year, besides being painted by Mendoza artists, the barrels will have a second use,
becoming small urban gardens that customers, consumers and employees of the winery will
incorporate to their homes.
The artists who participated in the barrels were: Jermindo, graphic designer and muralist; Juan
Pablo Martínez Spezza, specialist in design and illustrations for packaging, and Martina
Bruccoleri, graphic designer and illustrator.
The oak barrels are made in a traditional way and are used in the production of wine to give it
characteristics such as structure, tannins and aromas. Year after year these barrels are losing
their properties and after several harvests they are taken out of circulation.